Bright Global Picture For Print

Things are rather brighter in the global newspaper business, as Reuters reports that worldwide ad revenue was up 5.7 percent in 2005–the largest jump in four years. According to data released by the World Association of Newspapers, the biggest growth occurred in China, India, and Eastern Europe. Meanwhile, paid newspaper circulation gained just 0.56 percent, or 1.21 percent when free dailies are added to the mix. "Overall, the audience for newspapers keeps on growing, both in print and online," says Timothy Balding, head of the Paris-based trade association. "Newspapers are proving to be incredibly resilient against the onslaught of a wide range of media competition." – Read the whole story…


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